About Us

Learn More  > About Us 

The Future of Real Estate Is Here

Our Journey to Simplifying Home Ownership

Unreserved Inc. was founded in May 2021 as Canada’s first transparent real estate platform. With a technology-first approach, we’ve made it our mission to simplify the home buying and selling process. In just one year, Unreserved has facilitated the sale of nearly 300 homes across 4 markets, and we couldn’t be more thrilled by the overwhelmingly positive feedback we’ve received from our customers.

Launched in Ottawa

July 11, 2021

Launched in GTA

Dec 1, 2021

100 Homes Sold

Feb 18, 2022

Launched in Sudbury

Apr 8, 2022

200 Homes Sold

May 27, 2022

Launched in Windsor

Jun 22, 2022

300+ Homes Sold

Oct 2022

What About Auctions?

As the conversation around home buying evolves, Unreserved is committed to modernizing the process and providing options for buyers and sellers. We are excited for the upcoming change in Ontario regulations that will allow for open bidding and look forward to embracing this change and re-introducing auctions in the near future.

Empowering You with Knowledge

Unreserved is simplifying the home ownership experience by providing you with the power of cutting-edge technology and insightful market information. With access to over 100,000 properties for sale and data on previously sold homes, our platform offers a complete view of the real estate market. Join us on our mission to simplify home ownership and take the first step towards securing your future with the most comprehensive and accessible real estate platform in Canada.


Daniel Pineault

We listed through Unreserved and the whole process the people we're amazing to deal with the staging of the home was absolutely beautiful!!! Definitely the way too sell your home!!!


Sue Clark

Our sale through unreserved was excellent!! The very cohesive team worked with us and did a great job to stage and market our home. The bidding process is fair, transparent, and provides the best process for both the sellers and buyers! I will be using them again in the future for sure. And, I would recommend them absolutely!


Heyam Shahin

I absolutely loved all of the Unreserved team that helped me from step 1 to the final moment with selling my home. They did what no other company or real estate agent could do. They are absolutely the best, and very experienced! I highly recommend listing with Unreserved.